We recently completed work on a fantastic project for Malaysian TV network Astro, in association with production company Kyanite.

The Astro Hitz channel has been broadcasting the second series of Spinmaster – essentially an X Factor concept for aspiring DJs – lasting a couple of months and witling down 60 hopefuls to a final winner.

The prize? An all-expenses paid trip to DJ at the world’s most famous nightclub, Ministry of Sound in London and a chance to learn from a range of experts about making it in a highly competitive industry.

Alchemy Content was responsible for arranging all the UK shoot activity, making use of our unique connected networks to create dynamic content for a 1-hour long grand finale show.

We scheduled a program that covered all the areas an aspiring artist needs to know about, from broadcast experience on Ministry of Sound Radio, to advice on running a label from Strictly Rhythm, producing music at Point Blank Music College as well as the high profile DJ set at the club.

The winner was Ramsey Westwood (read an interview with him in Penang-based lifestyle mag Fluxed) who proved to be more than capable of taking everything in his stride. He really impressed with his media savvy approach and lack of nerves in front of the mic, camera and particularly in the DJ booth. He’s got a naturally great DJ name too(!)

The show was swiftly edited and broadcast in Malaysia the following week and we hope to have clips shortly.

With contacts throughout the UK and Europe, particularly Ibiza, and to clubbing hotspots from Miami to Macao, we look forward to facilitating more great TV content in this key area of youth culture.