We’re proud to say that Alchemy Content was a winner at the Mobile Content Awards 09 on Thursday night. Our work on the Ministry of Sound Clubbers Guide to Ibiza iPhone app saw us take the Silver Award for ‘Best Handset Application’, with the Financial Times taking the Gold.

This was great recognition from the mobile industry that our custom editorial production and management services are exactly the kind of innovation they wish to see more of on handsets in the future. As providers of all kinds of digital content and proponents of an editorial ‘feed culture’ this couldn’t be a more appropriate accolade, so we were very pleased to collect our award with Tom Bulwer representing MSHK/Ministry of Sound.

The final winners in the Best Handset Application category were:
Gold – Financial Times for FT iPhone App
Silver – Alchemy Content / MSHK for Ministry of Sound Clubbers Guide to Ibiza iPhone App
Bronze – Airborne Mobile for Homes on Mobile Phones Real Estate App

Great Feedback

While we’re banging the drum for the app, we’ve been particularly pleased with the feedback from users too. Here’s a sample of the kind of emails we’ve received:

“The app is brilliant. I used it in July and check it most days over here in the UK too. And these competitions are excellent!” Isla

“The iPhone app has been REALLY useful even in the run up to the holiday and I am sure it will be even more useful once we are out there.” Mark

And a couple from the iTunes App Store reviews, where the average rating is 4 out of 5 stars:

“This app is SO good! Totally essential if you are on your way out there, you lucky git!” banarydan

“I don’t normally ever write reviews but I got this 2 weeks before I’m due to go, was a bit apprehensive whilst downloading but it’s well worth it. Tells u all that is going on in the main clubs and how to get there too, and other studff like news and what’s on tonight… seriously get this.” Mamba man

Thanks go to Patrick Hagenaar for the original commission and Elliot Bowes at Active Guru for the development. If you’d like to speak to Alchemy Content about managing a content based mobile project like this then we’re ready to help and full of new ideas. Here’s to more awards and content innovation…

More details on the Clubbers Guide to Ibiza iPhone app.