One look at the papers tells you that our favourite micro-blogging service has well and truly been picked up as the ‘trend du jour’ by the UK press.

From freesheets to broad ones, vast columns are currently stuffed full of Twitter related chatter. Be it lazy reporting on yesterday’s celebrity tweets, or repeated discussions of whether the platform ‘has become mainstream’ yet, it’s difficult to escape.

This obviously rubs some people up the wrong way. Witness the haters deriding Twestival on the Guardian PDA blog. And all that bile aimed at a charity event!

It actually really excites me when an emerging communications medium gets slagged off. Then you know it’s already challenging the status quo. Twitter is now so completely mainstream (how edgy can something that Phillip Schofield is using on This Morning really be?), but because the gulf between those who accept and use social media and those who don’t, or won’t, is so sharp, you can get the false feeling that using things like Twitter is still the preserve of a clued-up few.

It reminds me of when I owned a mobile phone back at college in 1995. I was hardly an early adopter, yet among my fellow students at the time, having it was considered totally bizarre. “But what on earth do you need it for?” was the regular question, along with sniggering about looking like a drug dealer or city slicker. And this was on a media and communications degree.

Sure the volume of bandwagon-jumping press stories and the cutesy twlingo is annoying. And as the experience of platforms from Friends Reunited to MySpace has shown, an explosion of up-take is no guarantee that your system is about to replace email just yet.

However it’s fairly safe to say that Twitter has proved that micro updates have a huge role to play in the future of how we communicate. (Way beyond having slightly weird ‘relationships’ with celebrities and being bombarded with impersonal PR messages, too.)

Fierce resistance is all part of the process these new tools undergo in becoming an essential part of our lives, but it will be quickly forgotten. After all, who thinks having a mobile phone is ridiculous today?